Archive for November, 2009
How to Become a “Social Media Consultant”
Have a job.
Lose your job.
Social Media’s Impact on Charlotte Politics
Charlotte City Councilman Warren Cooksey hosted an insightful community conversation this morning about social media’s impact on Charlotte politics. Jenifer Daniels (a.k.a. @TheFriendRaiser), who advised City Councilman-elect David Howard’s campaign, was his guest speaker.
Let’s keep this important conversation going. Here are seven more questions about social media’s impact on local government to spur dialogue. Won’t [...]
A Social Media Reality Check for B2B Thought Leaders
Guest Blogger: Elizabeth Sosnow is a Managing Director with BlissPR, a B2B based public relations firm in New York. Elizabeth leads BlissPR’s social media strategy development, helping clients and colleagues assess and maximize customer engagement via evolving communications tools.
Do you think Albert Einstein would have understood immediately how to engage on LinkedIn? Would [...]
Social Media Isn’t a Job? I’m Not So Sure.
Lately, I’ve been stewing over the empty assertions of social media observers with too much idle time on their hands. The one bugging me today: Social media isn’t a job.
I disagree. While the tools of social media are available to everyone, the ability to use them well isn’t a given. Should we do away with [...]
Scott Hepburn is a veteran PR and marketing professional. He blogs here about marketing, PR, advertising, journalism and social media.